Data Privacy

Data protection

This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter "data") via this website as well as external online presences, such as social media (hereinafter collectively "online offers").

The company data protection officer can be contacted at the following address: rechtsdienst@wincasa.ch.

Legal Basis

Data processing is carried out in accordance with Swiss law and taking into account the European General Data Protection Regulation (GDPR).

Terms used

"Personal data" is all information that relates to an identified or identifiable natural person (hereinafter "data subject"); A natural person is considered to be identifiable if he or she can be identified directly or indirectly, in particular by assigning an identifier such as a name, an identification number, location data, an online identifier (eg cookie) or one or more special features, expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.

"Processing" is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data. The term goes far and includes practically every handling of data, including the storage of data.

Types of data processed

  • inventory data (e.g., personal master data, names or addresses)
  • contact details (e.g., email, telephone numbers)
  • content data (e.g., text input, photographs, videos)
  • usage data (e.g., websites visited, interest in content , Access times)
  • meta / communication data (e.g., device information, IP addresses)


Categories of data subjects

Visitors and users of the online offer (hereinafter we refer to the data subjects collectively as "users").

Purpose of processing

  • Providing the online offer, its functions and content
  • Answering contact inquiries and communicating with users
  • Security measures
  • Reach measurement / marketing

Cooperation with processors and third parties

If we disclose data to other people and companies (processors or third parties) as part of our processing, transmit them to them or otherwise grant them access to the data, this will only be done on the basis of legal permission (e.g. if the data is transmitted to third parties, as to payment service providers, is necessary for the fulfillment of the contract), users have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.). If we disclose, transmit or otherwise grant data to other companies in our group of companies,

Transfers to third countries

If we process data in a third country (i.e. outside of Switzerland) or this takes place within the scope of the use of third-party services or disclosure, or transmission of data to other persons or companies, this will only take place if it fulfills our (pre) contractual Obligations based on your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or leave the data in a third country only if the legal requirements are met. This means that the processing takes place, for example, on the basis of special guarantees, such as the officially recognized determination of a data protection level corresponding to Switzerland (e.g.

Rights of the data subjects

You have the right to request confirmation as to whether the data in question is being processed and to request information about this data, as well as further information and a copy of the data in accordance with the legal requirements. You have accordingly. the legal requirements the right to request the completion of the data concerning you or the correction of the incorrect data concerning you. In accordance with the legal requirements, you have the right to request that the data in question be deleted immediately or, alternatively, to request that the processing of the data be restricted in accordance with the legal requirements. You have the right to request that the data concerning you, which you have provided to us in accordance with the legal requirements and request that they be transmitted to other responsible parties. You also have the right to file a complaint with the relevant supervisory authority in accordance with the statutory requirements.

Withdrawal

You have the right to withdraw your consent with future effect.

Right to object

You can object to the future processing of your data at any time in accordance with the legal requirements. In particular, the objection can be made against processing for direct marketing purposes.

Cookies and right to object to direct mail

"Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit within an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online offer and closes his browser. Such a cookie can be used, for example, to store the contents of a shopping cart in an online shop or a login status. Cookies are referred to as "permanent" or "persistent" and remain saved even after the browser is closed. For example, the login status can be saved, if users visit them after several days. Such a cookie can also be used to store the interests of users who are used for range measurement or marketing purposes. A "third-party cookie" refers to cookies that are offered by providers other than the person responsible for the online offering (otherwise, if they are only their cookies, we speak of "first-party cookies").

We can use temporary and permanent cookies and clarify this in the context of our data protection declaration.

If the users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

A general objection to the use of cookies used for online marketing purposes can be found on a large number of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ be explained. Furthermore, cookies can be saved by switching them off in the browser settings. Please note that not all functions of this online offer can then be used.

Deletion of data

The data processed by us is deleted in accordance with the legal requirements or its processing is restricted. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and there are no statutory retention requirements to prevent deletion.

If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax reasons.

Changes and updates to the data protection declaration

We ask you to inform yourself regularly about the content of our data protection declaration. We adapt the data protection declaration as soon as the changes in the data processing we carry out make this necessary. We will inform you as soon as the changes make it necessary to act on your part (e.g. consent) or other individual notification.

Business related processing

In addition, we process

  • contract data (e.g., contract object, term, customer category)
  • payment data (e.g., bank details, payment history) from our customers, prospects and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.

Order processing in the online shop

We process the data of our customers as part of the ordering processes in our online shop to enable them to select and order the selected products and services, as well as their payment and delivery, or execution.

The processed data include inventory data, communication data, contract data, payment data and the data subjects include our customers, interested parties and other business partners. The processing takes place for the purpose of providing contractual services in the context of operating an online shop, billing, delivery and customer services. We use session cookies to store the contents of the shopping cart and permanent cookies to save the login status.

The processing is carried out to fulfill our services and to carry out contractual measures (e.g. execution of order processes) and to the extent required by law (e.g. legally required archiving of business transactions for trading and tax purposes). The information marked as required is required to justify and fulfill the contract. We only disclose the data to third parties within the scope of delivery, payment or within the scope of legal permits and obligations, as well as if this is based on our legitimate interests, which we inform you about in this data protection declaration (e.g., to legal and tax advisors, Financial institutions, freight companies and authorities).

The deletion takes place after the expiry of statutory warranty and other contractual rights or obligations (e.g. payment claims or performance obligations from contracts with customers), the necessity of storing the data being checked every three years; in the case of storage due to statutory archiving obligations, the deletion takes place after its expiration.

Business analysis and market research

In order to operate our business economically, to be able to recognize market trends, wishes of the contractual partners and users, we analyze the data available to us on business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata on the basis of Art 6 para. 1 lit. f. GDPR, whereby the data subjects include contractual partners, interested parties, customers, visitors and users of our online offer.

The analyzes are carried out for the purpose of business evaluations, marketing and market research. In doing so, we can take into account the profiles of the registered users with information, e.g. on their services used. The analyzes help us to increase user-friendliness, optimize our offer and business efficiency. The analyzes serve us alone and are not disclosed externally unless they are anonymous analyzes with summarized values.

If these analyzes or profiles are personal, they will be deleted or anonymized upon termination of the user, otherwise after two years from the conclusion of the contract. In addition, the overall business analyzes and general trend determinations are created anonymously if possible.

Contact

When contacting us (e.g. via contact form, e-mail, telephone or via social media), the information provided by the user for processing the contact request and processing it in accordance with Art. 6 para. 1 lit. b. (within the framework of contractual / pre-contractual relationships), Art. 6 para. 1 lit. f. (other inquiries) GDPR processed. The information provided by the users can be stored in a customer relationship management system ("CRM system") or a comparable request organization.

We delete the requests if they are no longer necessary. We check the necessity every two years; The statutory archiving obligations also apply.

Newsletter

With the following information we inform you about the content of our newsletter as well as the registration, shipping and statistical evaluation procedure and your right to object. By subscribing to our newsletter, you agree to the receipt and the procedures described.

Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter "newsletter") only with the consent of the recipient or a legal permission. Insofar as the content of a newsletter is specifically described, it is decisive for the consent of the user. Our newsletters also contain information about our services and us.

The registration for our newsletter is done by first becoming a member of the Loyalty Club. In order to receive the newsletter, you have to click on the given link. This is necessary so that no one can register with someone else's email address. The registrations for the newsletter are logged in order to be able to demonstrate the registration process in accordance with the legal requirements. This includes storing the time of registration and confirmation, as well as the IP address. Changes to your data stored with the shipping service provider are also logged.

Registration data: To register for the newsletter, it is sufficient to provide your email address. Optionally, we ask you to enter a name in the newsletter for a personal address.

The sending of the newsletter and the associated measurement of success are based on the consent of the recipient in accordance with Art. 6 para. 1 lit. a, Art. 7 GDPR in conjunction with § 7 Para. 2 No. 3 UWG or, if consent is not required, on the basis of our legitimate interests in direct marketing in accordance with. Art. 6 para. 1 according to f. GDPR in conjunction with Section 7 (3) UWG.

The logging of the registration process is based on our legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR. Our interest is focused on the use of a user-friendly and secure newsletter system that serves both our business interests and the expectations of the users and also allows us to prove consent.

Cancellation / revocation - You can cancel the receipt of our newsletter at any time, ie revoke your consent. You will find a link to cancel the newsletter at the end of each newsletter. Based on our legitimate interests, we can save the e-mail addresses that have been removed for up to three years before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous consent is confirmed.

Newsletter - shipping service provider

The newsletter is sent by the shipping service provider CouponPlus AG, Hardturmstrasse 133, 8005 Zürich, Schweiz. You can view the data protection regulations of the shipping service provider here: https://www.messageplus.ch/agb. The shipping service provider is based on our legitimate interests. Art. 6 para. 1 lit. f. GDPR and an order processing contract acc. 28 para. 3 sentence 1 GDPR.

The shipping service provider can use the recipient's data in pseudonymous form, ie without assignment to a user, to optimize or improve their own services, e.g. to technically optimize the shipping and presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass the data on to third parties.

Hosting and emailing

The hosting services we use serve to provide the following services: infrastructure and platform services, computing capacity, storage space and database services, e-mail dispatch, security services and technical maintenance services that we use for the purpose of operating this online offer.

Here, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer based on our legitimate interests in the efficient and secure provision of this online offer in accordance with. Art. 6 para. 1 lit. f GDPR in conjunction with Art. 28 GDPR (conclusion of an order processing contract).

Cloudflare's content delivery network

We use a so-called "Content Delivery Network" (CDN), offered by Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA. Cloudflare is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0&status=Active).

A CDN is a service with the help of which contents of our online offer, in particular large media files, such as graphics or scripts, can be delivered more quickly with the help of regionally distributed and connected servers. The processing of user data is carried out solely for the aforementioned purposes and to maintain the security and functionality of the CDN.

The use is based on our legitimate interests, ie interest in a safe and efficient provision, analysis and optimization of our online offer acc. Art. 6 para. 1 lit. f. DSGVO.

For more information, see Cloudflare's privacy policy: https://www.cloudflare.com/security-policy.

Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC (“Google”), based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Article 6 (1) (f) GDPR). Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transferred to a Google server in the USA and stored there.

Google is certified under the Privacy Shield Agreement and thereby offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

Google will use this information on our behalf to evaluate the use of our online offer by the user, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and the internet. Pseudonymous user profiles can be created from the processed data.

We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be transmitted to a Google server in the USA and abbreviated there in exceptional cases.

The IP address transmitted by the user's browser is not merged with other Google data. Users can prevent cookies from being saved by making the appropriate settings in their browser software; Users can also prevent Google from collecting the data generated by the cookie and related to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

Further information on the use of data by Google, setting and objection options can be found in Google's data protection declaration (https://policies.google.com/technologies/ads) and in the settings for the display of advertisements by Google (https://adssettings.google.com/authenticated).

The personal data of the users will be deleted or anonymized after 14 months.

Google Tag Manager

Google Tag Manager is a solution with which we can manage so-called website tags via an interface (and thus integrate Google Analytics and other Google marketing services into our online offer). The Tag Manager itself (which implements the tags) does not process any personal data of the users. With regard to the processing of users' personal data, reference is made to the following information about Google services. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.

Range measurement with Matomo

As part of Matomo's range analysis, the following data is processed based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. GDPR): the browser type you use and the browser version, the operating system you are using, your country of origin, date and time of the server request, the number of visits, your time on the website and the external links you have activated. The user's IP address is anonymized before it is saved.

Matomo uses cookies that are stored on the user's computer and that allow an analysis of the use of our online offer by the user. Pseudonymous user profiles can be created from the processed data. The cookies have a storage period of one week. The information generated by the cookie about your use of this website is only saved on our server and not passed on to third parties.

Users can object to the anonymized data collection by the Matomo program at any time with future effect by clicking on the link below. In this case, a so-called opt-out cookie is stored in your browser, which means that Matomo no longer collects any session data. If users delete their cookies, however, this means that the opt-out cookie will also be deleted and must therefore be reactivated by the users.

The logs with the user data will be deleted after 6 months at the latest

Online presence in social media

We maintain online presences within social networks and platforms in order to communicate with the customers, interested parties and users active there and to be able to inform them about our services.

We would like to point out that data from users outside the European Union can be processed. This can result in risks for the user, because it could make it more difficult, for example, to enforce users' rights. With regard to US providers who are certified under the Privacy Shield, we would like to point out that they are committed to complying with EU data protection standards.

In addition, user data is usually processed for market research and advertising purposes. For example, usage profiles can be created from the usage behavior and the resulting interests of the users. The usage profiles can in turn be used, for example, to place advertisements inside and outside the platforms that are believed to correspond to the interests of the users. For these purposes, cookies are usually stored on the users' computers, in which the usage behavior and interests of the users are stored. Furthermore, data can be stored in the usage profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them).

The processing of users' personal data takes place on the basis of our legitimate interests in effective information for users and communication with users in accordance with. Art. 6 para. 1 lit. f. DSGVO. If the users are asked for their consent to the data processing by the respective providers (ie they give their consent, for example, by ticking a checkbox or confirming a button), the legal basis for the processing is Art. 6 (1) lit. a., Art. 7 GDPR.

For a detailed description of the respective processing and the possibilities of objection (opt-out), we refer to the information provided below by the provider.

Also in the case of requests for information and the assertion of user rights, we would like to point out that these can be most effectively asserted by the providers. Only the providers have access to the data of the users and can take appropriate measures and provide information directly. If you still need help, you can contact us.

Integration of services and content from third parties

We use content or service offers from third-party providers within our online offer based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. Integrate services such as videos or fonts (hereinafter referred to as “content”).

This always presupposes that the third-party providers of this content perceive the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website.

Youtube

We integrate the videos from the “YouTube” platform from Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/ , opt-out: https://adssettings.google.com/authenticated.

Google Fonts

We integrate the fonts ("Google Fonts") from the provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.

Google Maps

We integrate the maps of the service “Google Maps” from Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The processed data can include, in particular, IP addresses and location data of the users, which, however, are not collected without their consent (usually carried out as part of the settings of their mobile devices). The data can be processed in the USA. Data protection declaration: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.